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That saying “Everything happens for a reason,” could not be more true with all things MK Copywriting. 

Our brand was birthed out of pure intentions… 

oozes with passion

and anchored by our values… 

By boldly sharing our brand purpose, we hope to inspire the sharing of yours as well… 

Our Brand Purpose: Communication

Much like the act itself, to us, the meaning of communication is bi-fold. 

On one hand, communication greatly defines our client connections. Every email sent, call booked, copy written, stems from a place of open and honest communication. 

It is an authentic and transparent staple in every aspect of our clients’ journey; a refreshing rarity that we are proud to possess.

Communication is also the purpose of our signature service: strategic brand storytelling. With that comes communicative elements, such as: 

  • an authentic brand voice
  • clear brand identity
  • cohesive messaging

…and strategic, creative content that ties it all together. 

Essentially, the goal is to successfully communicate your brand story to your dream clients in a way that supports your business goals.

Our Brand Purpose: Community

At the receiving end of our communication is a community. Your dream clients are oh-so-important. 

The stronger your connection and relationship with your dream clients, the stronger the impact on your business and brand.

For example, dream clients have the power to:

  • influence your brand reputation
  • buy your goods/ services
  • engage with your brand on online

You can rank #1 for a million keywords. Post every single day on social media. Run thousands of ad campaigns. However, if your message isn’t resonating with your audience, a.k.a your dream client community, all that hard work is meaningless. 

We place so much emphasis on your community because they matter most. 

Our team strategically communicates your unique solutions, transformation, brand experience. We share honest and relatable stories that capture the hearts of your dream clients. With every piece of content or copy written, we aim to connect with your desired community.  

We know that by establishing and maintaining community relationships, you will witness great results! 

See how this all comes full circle? 

Our Purpose & You!

Community and communication are our brand purpose. 

What is yours? 

More importantly, how can MK Copywriting help you fulfill it?

Let us know in the comments below. 


Unsure. Then get in touch to schedule a free virtual consultation.

black-owned marketing agency

CATEGORY

8/24/2021

POSTED

Our Brand Purpose

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